2022 Year in Review

To showcase the impact that da Vinci robotic-assisted surgery made on the world in 2022, we developed a series of social media posts that visualized data collected at the end of the year. We paired dynamic, eye-catching animations with intriguing bite-sized stats to create a series of three engaging videos to be posted across all of our social media platforms. This content series has been well-received and resulted in increased engagement and piqued our audience’s interest. The 2022 data points showcased in this series are the total number of da Vinci surgery cases, the top five da Vinci surgery instruments used, and the total time spent in da Vinci surgery.